By Dino Giacomazzi
November 28, 2018
I’m starting a new tradition this holiday season, taking 15 minutes of my life to declutter my inbox and unsubscribe.
It seems like the past week was created for SPAM. Thanksgiving well-wishes, Black Friday Deals, Small Business Saturday, Cyber Monday and Giving Tuesday. Every marketer on the planet has the same idea. “People have been busy with holidays and on Monday they will catch up on email, so let’s SPAM them.” Come on!
It’s time for Unsubscribe Wednesday.
It’s as easy as flipping through Facebook, or if you’re under forty, “Insta”. You can do it at the dentist office, you can do it at lunch, you can do it while driving down the road. Well, maybe not while driving unless you have one of them new-fangled self-driving cars. But for sure do it in an Uber.
Unsubscribe Wednesday is the perfect day to do it. By now every mailing list you are subscribed to has sent you at least one message over the past week. Simply open a message, scroll to the bottom, click unsubscribe and follow the instructions. It’s that easy.
Now some marketer aren’t so scrupulous and don’t honor your unsubscribe requests. Now it’s SPAM. Next time you get a message from them use your “Mark as spam” feature. It will end up in the SPAM box and if you use GMAIL will alert Google’s filters to that fact.
What if you like to get occasional deal offers but don’t want to see them every day? Many email apps like GMAIL can organize your email into categories such as social, promotions, updates, notifications, and forums. GMAIL will sort these messages into tabs, keeping the important mail separate from the junk.
There are also third-party services like unroll.me that collects all your junk mail and delivers it to you in one daily email digest. You can control which messages get rolled up and which don’t. Either way, it gives you control over how much junk-mail you want to see.
So why not join me today in reducing one of life’s greatest stresses, those thousands of unread emails. Unsubscribe with me on Unsubscribe Wednesday.
Note from Dino: I have chosen to move my blog to FarmAcademy.tv because I believe that teaching science to kids using agriculture and the environment is what our world needs right now. Giving kids the gift of critical thinking and understanding the world around them not only helps them but ensures a sustainable future for our planet, it’s people, and it’s farmers. Please check them out.